Impact report
Our mission is to stop babies dying unexpectedly from sudden infant death syndrome, accident or illness.
All of our baby safety pages have a section at the bottom of that page showing when the information was last reviewed, and last updated. Here’s an example of what that looks like:
We regularly review and update our information to ensure you’re always receiving the most helpful, expert and evidence-based guidance.
Decades of research, evidence, expert guidelines and data inform the life-saving advice and guidance that we share today. Our evidence base outlines these studies in greater detail.
Our baby safety webpages are usually the most up-to-date source of information here at The Lullaby Trust. Print products that you order from us, or receive from other organisations, are also regularly reviewed – but they may remain in circulation for longer. This means that the information they contain may not always reflect the very latest guidance available online.
Our mission is to stop babies dying unexpectedly from sudden infant death syndrome, accident or illness.
Our baby safety advice is based on decades of research. This has helped us understand the risk factors for sudden infant death syndrome (SIDS).
The Lullaby Trust has been funding cutting-edge research since 1971 and our decades of research has developed the life-saving advice we deliver today, which has saved over 30,000 babies' lives.