Folk & Thread
The Lullaby Trust is excited to be working with new company Folk & Thread on their baby sleeping bag range. Folk & Thread are committed to offering parents affordable, responsibly sourced, sustainable baby sleep products. They are dedicated to safer sleep for babies and co-founder Ouvrielle founded The Gro Company and brought the baby sleeping bag to the mass market in the UK, a product that would go on to be loved by millions of parents. Folk & Thread products perfectly complement our evidence-based safer sleep advice for parents regarding baby sleeping bags.
When we created Folk & Thread we knew that we wanted the company to do good and help families in need, but to do that effectively we’d need to work with the experts. The Lullaby Trust are well established as the respected source of infant sleep safety guidance, and they are trusted by parents across the UK. Having worked with them on various projects across the past few decades, as a team, we knew they were our dream partner and we are so delighted to be working with them again, both as brand partners and to facilitate the Bedtime Bundles project. The Founders of Folk & Thread
Take a look at Folk & Thread’s sleeping bags, here.
Sweet Dreamers
The Lullaby Trust is incredibly proud to work with Sweet Dreamers on their fabulous Misty the Smart Cloud. Established in 2008, Sweet Dreamers is a multi-award-winning family run brand committed to promoting safer sleep for all babies. They continued this mission when they unveiled the award-winning Misty the Smart Cloud last year; a 4 in 1 multifunctional nursery thermometer which cleverly links to both an app and Amazon Alexa. Misty’s room thermometer helps to ensure parents and carers have the perfect ideal room environment for safer sleep.
“We are honestly so proud to be working in partnership with The Lullaby Trust on our clever and super cute Misty! We have always been firm believers in the importance of a good night’s sleep and determined to champion safer sleep, making this collaboration extremely important to us. When designing Misty, our priority was to create a product that would help parents keep their little ones as safe as possible when sleeping – giving them the important information at the touch of a button. We really are delighted the Lullaby Trust have partnered with us on the product.” Lynda Harding, Founder and Creator of Sweet Dreamers
Take a look at Sweet Dreamer’s Misty the Cloud, here.
Naturalmat
The Lullaby Trust is proud to work with the original creators of 100% natural and organic fibre baby mattresses, Naturalmat Baby.
Naturalmat Baby was created in 2000 when founder Mark Tremlett was expecting his first child with his wife Alice. For over 20 years Naturalmat Baby has made 100% natural, organic and chemical-free baby mattresses by hand from their Devon workshop. Using the same ethos and materials as the adult range, every ingredient used in a Naturalmat Baby mattress and bedding comes from a natural, renewable source, including organic wool sheared from sheep grazing in fields just yards from Naturalmat Baby’s Devon factory.
“Safer, healthier and better sleep for babies and children was why we created Naturalmat Baby overtwenty years ago, and so we’re delighted to be partnering with The Lullaby Trust, whose purpose and mission are so aligned with ours. They have done an incredible job of increasing awareness in SIDS over the last 50 years and we’re honoured to support such a well-respected and impactful charity. One of our goals as a business is to make healthy sleep accessible to all, a desire shared by The Lullaby Trust, and so we hope this donation will give many babies the best possible start in life.” Mark Tremlett, founder of Naturalmat Baby
Take a look at Naturalmat Baby’s products here.
ergoPouch
The Lullaby Trust is delighted to announce their new partnership with ergoPouch, a company that shares our commitment to helping every parent access the tools and knowledge they need to sleep their baby safely. Their innovative TheHugMe Blanket has been designed with both safety and comfort in mind. Made from breathable, organic cotton, this award-winning alternative aligns perfectly with our evidence-based safer sleep advice as it encourages families to place their baby down to sleep in the feet-to-foot position, and prevents blankets becoming lose during sleep.
Together, The Lullaby Trust and ergoPouch are committed to raising awareness about safer sleep practices and providing parents around the world with everything they need to create the safest sleeping environment for their little ones.
“We are delighted to establish our new partnership with the Lullaby Trust, a knowledgeable leader and educator of safer sleep for babies globally. This collaboration marks a significant milestone for us as we both align on the same journey of helping babies sleep safely. We thank The Lullaby Trust for trusting our brand and our innovations to solve problems and keep babies safer.” Alina Sack, Founder of ergoPouch
Take a look at ergoPouches products here.
Love to Dream
We’re excited to announce a new partnership with Love to Dream! Our two brands are coming together to make sleep safer for little ones as they grow.
Love to Dream’s Stage Three “On-the-Move” sleepwear range is suitable for babies over six months old. This gives them the freedom to wriggle around while reducing the risk of a baby’s head from being covered by wriggling under bedding .
By working together, we’ll be able to share resources, guidance, and support to thousands of families, allowing them to make informed choices about their babies’ sleep. Thanks to this partnership, we’re taking meaningful steps toward a world where every baby can sleep safely, every night.
“At Love to Dream, we share The Lullaby Trust’s passion for promoting healthy sleep practices. Which is why we’re proud to support their work in the fight to end SIDS forever. Our commitment as a partner is to help empower families with the knowledge and resources they need to rest easy.” — Hana Krawchuk, Co-Founder of Love to Dream
Take a look at Love to Dreams Sleep bags and Sleep suits