This is an exciting opportunity to shape our award-winning and recently relaunched service for young parents, Little Lullaby. This is a project that works to engage and support parents under the age of 25 with The Lullaby Trust’s safer saving advice. You will be joining just as the Lullaby Trust begins to celebrate its 50th anniversary, and now is the time we want to push our work even more.
Your role is key in developing and implementing a digital communications strategy to help us reach a diverse range of young parents. You will be responsible for the creation of digital content and social media campaigns to raise the profile of Little Lullaby and increase participation and engagement on the website and through our social media networks.
We are looking for a creative and strategic thinker with proven experience of working in a digital communications role. You will have excellent written and verbal communication skills, experience of managing a website, and using a range of social media channels including advertising and using analytics as well as an understanding of how to engage with a diverse young audience and an enthusiasm for working with young people.
The post is remote working and you will join The Lullaby Trust Communications team working exclusively on Little Lullaby.
Please note that this post is subject to DBS and reference checks.
About Little Lullaby
Little Lullaby wants to stop all unexpected deaths of babies and toddlers born to young parents. We want young parents to feel better informed, more confident and less isolated through pregnancy, birth and beyond.
The project is run by The Lullaby Trust and was relaunched in August 2020, after an 18 month hiatus. The Little Lullaby website and social media channels form an online community where young parents can share advice, tell their story, and support each other through pregnancy, birth and beyond.
About The Lullaby Trust
The Lullaby Trust provides emotional support for bereaved families, promotes expert advice on safer baby sleep and raises awareness of sudden infant death syndrome (SIDS).
We are committed to supporting research to understand why babies die suddenly and unexpectedly and to find out more about how to reduce the risk of these tragic deaths.
How to apply
Please apply by returning the application form in a word document format to email@example.com by 11th January 2021. CVs will not be accepted.